> Legend 
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| Annual block | ||||||||
| 1 | 2 | |||||||
Term 1
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LLSMS2001
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Consumer's attitudes and behaviour (in French) | Nicolas Kervyn de Meerendré | 30h | 5 credits | 1q | x | ||
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LLSMS2005
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Market research (in French) | Gordy Pleyers | 30h | 5 credits | 1q | x | ||
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LLSMS2021
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Managing Brand Equity | Valérie Swaen | 30h | 5 credits | 1q | x | ||
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Term 2
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LLSMS2022
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Customer Relationship Marketing (CRM) | Nicolas Kervyn de Meerendré | 30h | 5 credits | 2q | x | ||
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LLSMS2023
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Ethical and Sustainable Consumption | Valérie Swaen | 30h | 5 credits | 2q | x | ||
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LLSMS2024
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Méthodes qualitatives et expérimentales d'analyse du consommateur | Gordy Pleyers | 30h | 5 credits | 2q | x | ||
Major Consumer Insights (LLN) [30.0]
gesm2m 2017-2018 Mons
