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> Légende
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Mandatory |
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Optional |
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Course not taught in 2020-2021 |
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Periodic course not taught in 2020-2021 |
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Periodic course taught in 2020-2021 |
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Activity with prerequisites |
Click on the course title to see detailed informations (objectives, teaching methods, evaluation...)
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> Legend
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| Annual unit |
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1 |
2 |
|
Content:
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Term 1
|
LLSMS2000
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Marketing Research
|
Gordy Pleyers
|
30h |
5
credits
|
q1
|
x |
|
LLSMS2002
|
International Marketing
|
Thierry Jupsin
|
30h |
5
credits
|
q1
|
x |
|
LLSMS2007
|
New Business Models and E-commerce
|
Paul Belleflamme
|
30h |
5
credits
|
q1
|
x |
|
Term 2
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LLSMS2003
|
Brand Management (in English)
|
Isabelle Schuiling
|
30h |
5
credits
|
q2
|
x |
|
LLSMS2004
|
Big Data/Data Mining Applied to Marketing
|
Ludovic Chevalier
|
30h |
5
credits
|
q2
|
x |
|
LLSMS2006
|
On-line and Off-line Communication Strategies
|
Doriane Magnus
(compensates Nicolas Kervyn De Meerendré)
,
Gordy Pleyers
,
Ingrid Poncin
(compensates Nicolas Kervyn De Meerendré)
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30h |
5
credits
|
q2
|
x |
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