| Legend |
 | Mandatory |  | Optional |  | Courses not taught this academic year |  | Periodic courses not taught this academic year |  | Periodic courses taught this academic year |  | Two year courses |
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Click on the course code to see detailed informations (objectives, methods, evaluation...) |
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Marketing stratégique I - module de base
(15credits)
Prérequis à tout autre module de la filière |
LSMS2000
| Etudes et modèles de marché
(in French)
| Marie-Paule Kestemont | 30h | 5credits | |
LSMS2001
| Consumer's behaviour
(in French)
| Gordy Pleyers, Valérie Swaen | 30h | 5credits | |
LSMS2002
| Advanced Strategic Management
(in French)
| Isabelle Schuiling | 30h | 5credits | |
Marketing stratégique II
(15credits)
( uniquement si le module de base a été suivi) 3 cours parmi : |
LSMS2003
| Brand Management
(in English)
| Isabelle Schuiling | 30h | 5credits | |
LSMS2004
| Business to Business marketing
(in English)
| N. | 30h | 5credits | |
LSMS2005
| Advanced research methods in Marketing
(in French)
| Marie-Paule Kestemont | 30h | 5credits | |
LSMS2006
| Strategic Communication
(in French)
| Jacques François | 30h | 5credits | |
LSMS2007
| E-Marketing
(in French)
| Anne-Cécile Jeandrain | 30h | 5credits | |
Marketing stratégique III
(15credits)
( uniquement si le module I a été suivi) Accessible uniquement aux étudiants qui exceptionnellement ne partent pas en échange en Q1 de l'année 2. |
Cours au choix
(10credits)
(Choisir les cours non suivis en II) : 2 cours parmi : |
LSMS2003
| Brand Management
(in English)
| Isabelle Schuiling | 30h | 5credits | |
LSMS2004
| Business to Business marketing
(in English)
| N. | 30h | 5credits | |
LSMS2005
| Advanced research methods in Marketing
(in French)
| Marie-Paule Kestemont | 30h | 5credits | |
LSMS2006
| Strategic Communication
(in French)
| Jacques François | 30h | 5credits | |
LSMS2007
| E-Marketing
(in French)
| Anne-Cécile Jeandrain | 30h | 5credits | |
Cours au choix
(5credits)
1 cours parmi : |
DREU2207
| European Competition Law
(in French)
| Paul Nihoul | 30h | 5credits | 1q |
LSMS2109
| International Marketing Management
(in English)
| Isabelle Schuiling | 30h | 5credits | |
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| Other Masters offering this option |
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