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Corporate Strategy and Business Policy [POGE2200]
[30h+15h exercises] 5 credits

Version française

Printable version

Teacher(s):

André de Béthune

Language:

English

Level:

Second cycle

>> Aims
>> Main themes
>> Other credits in programs

Aims

To allow students to understand the tasks, role and functions of general managers of CEOs from a strategic point of view

Main themes

As a top management function, business policy offers a comprehensive framework for the organization in a global economic and social prospect. It integrates management functions in a cohesive frame and enables an organization to reach its long run success through the development of a sound strategic capacity. Interdependence of the strategic, cultural and structural dimensions of the business policy. Specific topics offer opportunities to reflect on the top management function through the means of recent concepts, methods and tools in the field of business policy.

Other credits in programs

ECAP22

Deuxième licence en sciences de gestion

(5 credits)

Mandatory

ELEC22

Deuxième année du programme conduisant au grade d'ingénieur civil électricien

(5 credits)

ELEC23

Troisième année du programme conduisant au grade d'ingénieur civil électricien

(5 credits)

MULT21MS

Première année de master en communication multilingue, à finalité spécialisée en langues des affaires

(5 credits)

MULT22MS

Deuxième année de master en communication multilingue, à finalité spécialisée en langues des affaires

(5 credits)



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Last update :13/03/2007