Note from June 29, 2020
Although we do not yet know how long the social distancing related to the Covid-19 pandemic will last, and regardless of the changes that had to be made in the evaluation of the June 2020 session in relation to what is provided for in this learning unit description, new learnig unit evaluation methods may still be adopted by the teachers; details of these methods have been - or will be - communicated to the students by the teachers, as soon as possible.
Although we do not yet know how long the social distancing related to the Covid-19 pandemic will last, and regardless of the changes that had to be made in the evaluation of the June 2020 session in relation to what is provided for in this learning unit description, new learnig unit evaluation methods may still be adopted by the teachers; details of these methods have been - or will be - communicated to the students by the teachers, as soon as possible.
4 credits
7.5 h + 10.0 h
Q1 and Q2
Teacher(s)
Catellani Andrea;
Language
French
Content
The seminar aims to familiarize the student with the world of public relations, its dimensions, actors and practices. It also aims to develop students' attention to news and society, which is an essential aspect of their training in the professions of organizational communication and public relations.
Teaching methods
Introductory and presentation sessions; supervision of work.
Evaluation methods
Continuous evaluation. First quadrimester: tests on the knowledge of the news (12/20); written evaluation on the content of conferences of communication professionals (8/20). Second quadrimester: tests on the knowledge of the news (6/20); written evaluation on the content of conferences of communication professionals (6/20); written report on an immersion done in a professional environment (8/20). The final rating is given by the average of the ratings of the two quadrimesters. All activities listed are mandatory.
Second Session: Students with an overall deficiency rating will be required to represent those parts of the seminar for which they have a deficiency rating. Detailed instructions for the second session will be posted on MoodleUCL.
Second Session: Students with an overall deficiency rating will be required to represent those parts of the seminar for which they have a deficiency rating. Detailed instructions for the second session will be posted on MoodleUCL.
Bibliography
Des supports de cours seront mis à disposition sur Moodle UCL
Teaching materials
- Voir la bibliographie et les supports du cours LCOMU1332 Relations publiques
Faculty or entity
ESPO
Programmes / formations proposant cette unité d'enseignement (UE)
Title of the programme
Sigle
Credits
Prerequisites
Aims
Bachelor in Information and Communication
