5 credits
30.0 h
Q1
Teacher(s)
Gailly Benoît;
Language
English
Prerequisites
This class is accessbiel only to CEMS students
Main themes
The design and implementation of strategic innovation management processes within multinational firms.
Aims
At the end of this learning unit, the student is able to : | |
1 | Having regard to the LO of the programme X, this activity contributes to the development and acquisition of the following LO:
At the end of this course, the student will be able to:
|
The contribution of this Teaching Unit to the development and command of the skills and learning outcomes of the programme(s) can be accessed at the end of this sheet, in the section entitled “Programmes/courses offering this Teaching Unit”.
Content
The objective of this class is to introduce the main concepts, models and issues of innovation-based strategy design and execution, in particular regarding global corporate strategies, competitive advantage and value creation.
We also address some key strategic issues related to global business strategy and capabilities.
Finally, we also introduce students to the challenges of consensus-based decision-making in uncertain and ambiguous environments
We also address some key strategic issues related to global business strategy and capabilities.
Finally, we also introduce students to the challenges of consensus-based decision-making in uncertain and ambiguous environments
1. Designing the right strategy
The case for innovation-based strategies
Innovation as a business
Innovation as a strategic issue
2. Executing the right strategy – better than others
Innovation-based strategies
Drivers of innovation strategies
Teaching methods
Methods In-class activities - Lectures - Interactive seminar - Micro-teaching (partly presented by students) At home activities - Students presentation
Evaluation methods
Continuous evaluation
- Date: Week 2-5
- Type of evaluation: Group work
- Comments:
- Oral: 3 students/hour
- Written: -
- Unavailability or comments: schedule managed by teacher
- Oral: -
- Written: -
- Unavailability or comments:
Other information
Internationalisation - international content (does the course tackle international issues related to the course content ?) - international guests Corporate features - case study - corporate guest Skills - presentation skills - team work - problem solving - decision making - critical thinking Techniques and tools for teaching and learning - Internet work
Online resources
Navigating Innovation App on iOS and Android
www.NavigatingInnovation.org
www.Zinnovants.eu
Class presentations available on Moodle
Bibliography
Reference book : Navigating Innovation (Palgrave, 2018)
Recommended reading :
Tidd J., Bessant D. (2018) Managing Innovation: Integrating Technological, Market and Organizational Change, 6th Edition, Wiley
•Berkun, S (2007) The myths of innovation, O’Reilly
•Schilling M.A. (2006) Strategic Management of Technological Innovation (2d ed.) McGraw-Hill
•Mazzucato, M. (2013) The Entrepreneurial State, Anthem Press
•Robertson, D. (2014) Brick by brick: How Lego rewrote the rules of innovation, RH
Faculty or entity
CLSM