Assessment of organization communication

5 credits

30.0 h

Teacher(s)

Alexandre Catherine;

Language

French

Bibliography

Evaluez l'efficacité de vos actions de communication (DUNOD, 2012)
Assaël Adary, BenoîtVolatier

Les tableaux de bord de la com (DUNOD, 2006) Thierry Libaert, André Marco

Faculty or entity

COMU

Programmes / formations proposant cette unité d'enseignement (UE)

Title of the programme

Sigle

Credits

Prerequisites

Aims

Master [120] in Communication

CORP2M

Master [120] in Journalism

EJL2M

Master [60] in Information and Communication

COMU2M1

Master [120] in Communication

COMM2M

Master [120] in Information and Communication

COMU2M