5 crédits
30.0 h
Q1
Enseignants
Gailly Benoît;
Langue
d'enseignement
d'enseignement
Anglais
Préalables
This class is accessbiel only to CEMS students
Thèmes abordés
The design and implementation of strategic innovation management processes within multinational firms.
Acquis
d'apprentissage
d'apprentissage
A la fin de cette unité d’enseignement, l’étudiant est capable de : | |
1 | Having regard to the LO of the programme X, this activity contributes to the development and acquisition of the following LO:
At the end of this course, the student will be able to:
|
La contribution de cette UE au développement et à la maîtrise des compétences et acquis du (des) programme(s) est accessible à la fin de cette fiche, dans la partie « Programmes/formations proposant cette unité d’enseignement (UE) ».
Contenu
The objective of this class is to introduce the main concepts, models and issues of innovation-based strategy design and execution, in particular regarding global corporate strategies, competitive advantage and value creation.
We also address some key strategic issues related to global business strategy and capabilities.
Finally, we also introduce students to the challenges of consensus-based decision-making in uncertain and ambiguous environments
We also address some key strategic issues related to global business strategy and capabilities.
Finally, we also introduce students to the challenges of consensus-based decision-making in uncertain and ambiguous environments
1. Designing the right strategy
The case for innovation-based strategies
Innovation as a business
Innovation as a strategic issue
2. Executing the right strategy – better than others
Innovation-based strategies
Drivers of innovation strategies
Méthodes d'enseignement
Methods In-class activities - Lectures - Interactive seminar - Micro-teaching (partly presented by students) At home activities - Students presentation
Modes d'évaluation
des acquis des étudiants
des acquis des étudiants
Continuous evaluation (50%)
- Date: Week 2-5
- Type of evaluation: Group work
- Comments:
- Oral: 3 students/hour
- Written: -
- Unavailability or comments: schedule managed by teacher
- Oral: -
- Written: -
- Unavailability or comments:
Autres infos
Internationalisation - international content (does the course tackle international issues related to the course content ?) - international guests Corporate features - case study - corporate guest Skills - presentation skills - team work - problem solving - decision making - critical thinking Techniques and tools for teaching and learning - Internet work
Ressources
en ligne
en ligne
Navigating Innovation App on iOS and Android
www.NavigatingInnovation.org
www.Zinnovants.eu
Class presentations available on Moodle
Bibliographie
Reference book : Navigating Innovation (Palgrave, 2018)
Recommended reading :
Tidd J., Bessant D. (2018) Managing Innovation: Integrating Technological, Market and Organizational Change, 6th Edition, Wiley
•Berkun, S (2007) The myths of innovation, O’Reilly
•Schilling M.A. (2006) Strategic Management of Technological Innovation (2d ed.) McGraw-Hill
•Mazzucato, M. (2013) The Entrepreneurial State, Anthem Press
•Robertson, D. (2014) Brick by brick: How Lego rewrote the rules of innovation, RH
Faculté ou entité
en charge
en charge
CLSM