Introduction to management and to business economics

Teacher(s)

Gailly Benoît ; Reuter Vincent (compensates Gailly Benoît) ;

Language

Français

Main themes

Presentation of the key building blocks of a firm and of its management

Aims

Introduce students to the basic concepts of a firm and its management

The contribution of this Teaching Unit to the development and command of the skills and learning outcomes of the programme(s) can be accessed at the end of this sheet, in the section entitled “Programmes/courses offering this Teaching Unit”.

Content

Introduction to the core elements of a firm and to the basic concepts underlying its management; illustration and application to concrete examples Content The concept of firm The business model The value chain The key elements of strategy

Other information

Prerequisities : none Evaluation : Group work and oral examination Support : Slides provided through iCampus

Faculty or entity<

> EPL