5.0 credits
30.0 h
2q
Teacher(s)
Coeurderoy Régis ;
Language
Français
Main themes
- international alliances, joint venture & acquisitions,
- implementing international strategy: structure, processes and people,
- Opportunities and risks in emerging markets.
Aims
The objective of this course is to review the main concepts, methods and tools which are used in the strategy formulation and implementation process, identify the business situations in which they can be applied most effectively, as well as understand the limitations of the various approaches.
The contribution of this Teaching Unit to the development and command of the skills and learning outcomes of the programme(s) can be accessed at the end of this sheet, in the section entitled “Programmes/courses offering this Teaching Unit”.
Content
Business and Corporate Strategy, Competitive Advantage Development, Business Portfolio Management
The Organisation and its Internal Resources as factors of Competitive Advantage
Management in the "New Europe"
Cooperative Strategies: Collaborations, Alliances and Joint-Venture.
The course is mainly organized on the basis of formal lectures and case discussions.
Methods
In-class activities
1 Lectures
1 Interactive seminar
At home activities
1 Readings to prepare the lecture
1 Students presentation
Other information
Prerequisites (ideally in terms of competiencies) introductory course in European economics.
Evaluation :
Support :
References :
Internationalisation
1 international content (does the course tackle international issues related to the course content ?)
Skills
1 presentation skills
1 team work
Techniques and tools for teaching and learning
1 Internet work
Faculty or entity<
