Catalogue DOCTES Portail documentaire en promotion de la santé

Article : texte imprimé

Learning from marketing : Rapid development of medication messages that engage patients

YANK V. |

Dans Patient Education and Counseling (Vol. 98 n° 8, Août 2015)

ObjectiveTo adapt marketing approaches in a health services environment.MethodsResearchers and advertising professionals partnered in developing advertising-style messages designed to activate patients pre-identified as having chronic kidney dis[...]

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Article : texte imprimé

Web-based self-management support training for health professionals. A pilot study

YANK V. ; LAURENT D. ; PLANT K. ; LORIG K. ; Université Stanford |

Dans Patient Education and Counseling (Vol. 90 n° 1, Janvier 2013)

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