Strategic Management

llsmg2056  2021-2022  Louvain-la-Neuve

Strategic Management
5.00 credits
30.0 h
Q1

  This biannual learning unit is not being organized in 2021-2022 !

Teacher(s)
Cornuel Eric;
Language
French
Main themes
INDICATIVE LESSON PLAN
1) September 16, 1800 / 2115 AGOR 12
A changing environment
2) September 17, 1800 / 2115, AGOR 12
A changing environment (cont)
3) September 30, 1800 / 2115, AGOR 12
Strategy, competitive advantage, and generic strategies
Corporate strategy and portfolio management
4) October 1, 1800 / 2115, AGOR 12
Corporate strategy and portfolio management
5) October 14, 1800 / 2115, AGOR 12
Management and opportunities in the "New Europe
6) October 15, 1800 / 2115, AGOR 12
Cooperative Strategies: Collaborations, Alliances and Joint Ventures.
7) November 4, 1800 / 2115, F2F or TEAMS
Management in Asia
8) November 5, 1800 / 2115, F2F or TEAMS
Case: Management and opportunities in the "New Europe".
1. H&C
2. Managing in Poland
3. MOL
9) November 18, 1800 / 2115, F2F or TEAMS
Cases: Cooperative Strategies, Collaborations, Alliances and Joint Ventures.
1. Renault's strategy in European Minivan Business
2. Essilor's base of the pyramid strategy in India
3. Competing through alliances: Air France and KLM
10) November 19, 1800 / 2115, F2F or TEAMS
Case: Management in Asia
1.  Guandong Galanz
2.  Hard Choices: best buy and five star in China
Learning outcomes

At the end of this learning unit, the student is able to :

1 To give young non executive graduates the opportunity to learn how to cope with general strategic managerial problems
 
Content
The objective of this course is to review the main concepts, methods and tools used in strategy formulation and implementation, identify situations in which they can be applied effectively, and understand the limitations of the approaches.
Particular attention will be paid to international strategy:
  • Major socio-economic changes,
  • Alliances, joint ventures & acquisitions,
  • International implementation,
  • Opportunities and risks in emerging countries.
Teaching methods
The course is organized on the basis of lectures and case studies.
Evaluation methods
Students will be evaluated on the following points:
  • Participation and contribution to discussions.
  • Presentation (group) of a case. Each presentation must be prepared on powerpoint and will be debated with the audience.
Other information
The course will be given in face-to-face, distance learning, or a mix of both depending on the evolution of the health situation caused by the COVID-19 epidemic.
Faculty or entity
CLSM


Programmes / formations proposant cette unité d'enseignement (UE)

Title of the programme
Sigle
Credits
Prerequisites
Learning outcomes
Master [60] in Management (shift schedule)