Due to the COVID-19 crisis, the information below is subject to change,
in particular that concerning the teaching mode (presential, distance or in a comodal or hybrid format).
4 credits
30.0 h + 15.0 h
Q2
Teacher(s)
Gailly Benoît;
Language
French
Main themes
Presentation of the key building blocks of a firm and of its management
Aims
At the end of this learning unit, the student is able to : | |
| 1 | Introduce students to the basic concepts of a firm and its management |
Content
Introduction to the key elements of the management of a firm; illustration and application to concrete examples
The concept of firm; business planning; sources of innovations; strategic positioning; business model; governance; valuation and financing
The concept of firm; business planning; sources of innovations; strategic positioning; business model; governance; valuation and financing
Teaching methods
Due to the COVID-19 crisis, the information in this section is particularly likely to change.
Introduction and illustration of the main conceptsCorporate testimonials
Group work presentations
Evaluation methods
Due to the COVID-19 crisis, the information in this section is particularly likely to change.
Group work and oral examination (in June and/or September), 50/50Compulsory attendance for corporate testimonials and group work presentations
Other information
Prerequisities : none
Online resources
Bibliography
Lambin J.J. (1998) Le marketing stratégique (4ème éd.). Ediscience
Longenecker J., Pringle C. (1984) Management (6th ed.). Merril
Magretta J. (2002) What management is. Free Press
Soulié D., Roux D. (1992) Gestion. Presses Universitaires de France
Tawfik L., Bélair G. (1979) L’entreprise et ses fonctions. Editions HRW
Longenecker J., Pringle C. (1984) Management (6th ed.). Merril
Magretta J. (2002) What management is. Free Press
Soulié D., Roux D. (1992) Gestion. Presses Universitaires de France
Tawfik L., Bélair G. (1979) L’entreprise et ses fonctions. Editions HRW
Teaching materials
- Support de cours disponible sur Moodle
Faculty or entity
EPL
Programmes / formations proposant cette unité d'enseignement (UE)
Title of the programme
Sigle
Credits
Prerequisites
Aims
Master [120] in Computer Science and Engineering
Master [120] in Computer Science
Master [120] in Physical Engineering
Master [120] in Civil Engineering
Master [120] in Electrical Engineering
Master [120] in Chemical and Materials Engineering
Master [120] in Electro-mechanical Engineering
Master [120] in Mathematical Engineering
Master [120] in Data Science Engineering
Master [120] in Biochemistry and Molecular and Cell Biology
Master [120] in Data Science: Information Technology
Master [120] in Biomedical Engineering
Master [120] in Mechanical Engineering