Programmes and Targets of Radio-TV

lcomu2230  2019-2020  Louvain-la-Neuve

Programmes and Targets of Radio-TV
Note from June 29, 2020
Although we do not yet know how long the social distancing related to the Covid-19 pandemic will last, and regardless of the changes that had to be made in the evaluation of the June 2020 session in relation to what is provided for in this learning unit description, new learnig unit evaluation methods may still be adopted by the teachers; details of these methods have been - or will be - communicated to the students by the teachers, as soon as possible.
5 credits
30.0 h
Q2
Teacher(s)
Antoine Frédéric;
Language
French
Main themes
The course aims to study the programming policies of radio-television chains, the sociological structures of listeners/viewers, and interactions between them and the programmes made for them.
Aims

At the end of this learning unit, the student is able to :

1. Understand logics which govern the organization of the programming of the chains of radio-television ;
 
2. Apply these concepts to the Belgian and Western-European context ;
 
3. Control the elements constituting the principal kinds of programs diffused out of radio and television ;
 
4. Analyze these elements ;
 
5. Have seized the social models of representations generated by these programs ;
 
6. Have a knowledge of methodologies of measurement of the audience, to be able to control them and to apply them to the Belgian and Western-European media context ;
 
7. Carry out a sociological analysis of the audiences of the radio and television.
 

The contribution of this Teaching Unit to the development and command of the skills and learning outcomes of the programme(s) can be accessed at the end of this sheet, in the section entitled “Programmes/courses offering this Teaching Unit”.
Content
  •  Critical study of the programming policies of Belgian and foreign, public and private, radio-television organisations, and of the models that derive from them.
  • Analysis of the various factors that influence programming strategies.
  • Evaluation of audience measurement systems, and of different kinds of interaction between listeners/viewers and broadcasting bodies.
  • Sociological analysis of listeners/viewers.
  • Study and evaluation of the social impact that various kinds of radio/television programme have on listeners/viewers.
Evaluation methods
The evaluation rests at the same time on a personal work writing whose base is the analysis of a program or programming and on interrogation testing knowledge that the student has course.
Bibliography
Des documents pédagogiques sont mis à disposition sur iCampus.
Faculty or entity
COMU


Programmes / formations proposant cette unité d'enseignement (UE)

Title of the programme
Sigle
Credits
Prerequisites
Aims
Master [120] in Communication

Master [120] in Multilingual Communication

Master [120] in Communication

Master [120] in Journalism

Master [60] in Information and Communication