5 credits
30.0 h
Q2
Teacher(s)
Delhaye Thierry (compensates Grevisse Benoît); Grevisse Benoît; Philippot Jean-Paul; Rosenblatt Stéphane;
Language
French
Main themes
Talk criticizes contemporary stakes of the management of drafting. Analyze casus on the basis of experiments specific to draftings registered in various segments of the media market. Accompaniment of work of étudaints on the basis of these casus.
Aims
At the end of this learning unit, the student is able to : | |
| 1 | At the end of this course, the student must have acquired: ¿ a knowledge of the mechanisms and stakes of the management of drafting; ¿ a capacity of analysis of those; ¿ a knowledge of the resources available to tackle these questions. |
The contribution of this Teaching Unit to the development and command of the skills and learning outcomes of the programme(s) can be accessed at the end of this sheet, in the section entitled “Programmes/courses offering this Teaching Unit”.
Content
This course proposes, in the form of talks, the systematic course of the various facets of the management of drafting: editorial strategy ; organization of the policy of selection of information ; edition and presentation ; management and animation of the journalistic personnel. This course is built on a logic of casus implying the participation of professionals.
Faculty or entity
COMU
