By the end of the class, students should maste r the main purposes and developments of political strategies by European corpoations.
Main themes
The course deals with relationships between corporations and European institutions. The companies are considered as political players influencing regulatory decisions through political strategies. The course tackles both theoretical issues and real cases.
Content and teaching methods
Main topics :
- European institutions and when and where firms are able to enter decisions-making process
- political strategies of firms( pressure vs legitimization, collective vs individual activities) and political resources
- Links between political and corporate strategies
- Players in political strategies (trade associations, ad hoc organizations, "publc affairs" departments, professional lobbyists)
- Regulatory and ethical issues in Euro-obbying..
Methods
In-class activities: lectures, case studies, lectures by guest and debates with these guests
At home activities: Readings to prepare the case studies, preparation of students presentation
Other information (prerequisite, evaluation (assessment methods), course materials recommended readings, ...)
Prerequisites (ideally in terms of competiencies): coroporate strategy and orgnaization theory courses
Evaluation : class participation, presentation by groups of students, written examination
Support : provided during the class
References : provided during the class
Skills
presentation skills, team work
Techniques and tools for teaching and learning
1 Internet work