E-Management
[LSMS2115]
[30h] 5 credits
This course is taught in the 2d semester.
Teacher(s): Olivier de Broqueville, Anne-Cécile Jeandrain
Language: English
Level: Second
Aims
In other words, the main course learning objective is to understand how as a manager he could be prepared to face e-business opportunities and threats.
Main themes
Content and teaching methods
The course consists in the presentation of several major - strategic and tactical - changes induced by the introduction of ICT on the classical functions (marketing, logistics, human resource and strategy) of an organization. In this framework, the course is divided in 4 modules. Each module has three parts:
1. A company representative will explain an ICT integration in her/his company (a company which either designs or uses this ICT);
2. A professor will give an academic point of view about ICT impacts on his/her area of interest;
3. Students by group will deepen and enlarge their knowledge about the same issue in analysing a case, reading articles, etc. in classroom.
In the second part of the course, students are required to analyze in groups one technological change and its impact on an existing organization from a managerial point of view and to present their solution.
Content
- Production and Logistics Module: Entreprise Resource Planning
- Marketing Module: Value creation on Internet
- Human Resource Module: Human Resource Information System
- Strategy Module: Strategic decision-making process in the context of the change
Methods
In-class activities
- Interactive seminar
- Micro-teaching (partly presented by students)
- role playing/simulation
At home activities
- Readings to prepare the lecture
- Paper work
- Students presentation
Other information (prerequisite, evaluation (assessment methods), course materials recommended readings, ...)
A good knowledge of basics in marketing, production and logistics, and human resource management
Evaluation :
The final grade is based on:
1. Class participation
2. Work by module (readings and oral presentation)
3. Integrative work (report and oral presentation)
Support :
Slides provided through icampus
References :
Provided during the class
Internationalisation
- CEMS course
Corporate features
- conference
- corporate guest
Skills
- presentation skills
- writing skills
- team work
- decision making
- critical thinking
- assertiveness
Techniques and tools for teaching and learning
- qualitative methods